Know Yourself on a Deeper Level.

Gain the clarity to communicate your value to the world with the WHY.os.

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WHAT IS THE WHY.OS?

Feeling stuck and unsure of where you fit in? The WHY.os can help you discover the true essence of who you are—your WHY, HOW, and WHAT. It provides a 3D view of your core: WHY you do what you do, HOW you bring that WHY to life, and WHAT others can always count on you for.

With this deeper understanding, you’ll be ready to take charge of your life, both personally and professionally, and start living the way you’ve always envisioned.

WHY®

Know the motivations that drive you.

Everyone has a unique driving force that shapes their decisions. 

By discover your WHY, you’ll approach life’s challenges with greater clarity and purpose, making more impactful choices in all areas of life.

HOW

Gain insights on how you express your motivations.

Your HOW is the way you bring your WHY to life. 

Even if you share the same WHY as someone else, the way you live it out—your HOW—makes all the difference. Understanding this not only helps you better know yourself, but also those around you.

WHAT

Communicate what you bring to the table.

Your WHAT is what people rely on you for—it’s often what you’re known for. 

It’s how your WHY and HOW come to life.

.OS

Understand yourself on the deepest level.

The “.os” in WHY.os represents your operating system, the combination of your WHY, HOW, and WHAT.

When you understand all three, you can express your true self, revealing how you operate and how you see the world.

WHY IN LIFE AND BUSINESS

Understanding your ‘WHY’ offers distinct advantages for personal fulfillment and business success. In life, it guides your personal choices and relationships, enhancing overall well-being. In business, it shapes strategic decisions and company culture, driving sustainable performance and competitive advantage.

WHY® IN LIFE

Gain a deeper self-awareness to live with intention, confidence, and fulfillment.

Personal WHY.os

Discover WHY you do what you do, HOW you bring your WHY to life, and WHAT others can ultimately count on from you. Harnessing this understanding can elevate your purpose and impact.

  • Confidently articulate who you are both personally and professionally
  • Go past the WHY and understand HOW you are hardwired
  • Gain clarity on WHAT you bring to the world
  • Live the life you’ve always dreamed of!

WHATS INCLUDED

   WHY.os Discovery for the Participant
   WHY.os Findings PDF
   Access to WHY.os Portal
   WHY.os 30-Minute Debrief Call

HOW IT WORKS

After purchasing the Personal WHY.os, you’ll take the WHY.os Discovery Assessment. Once completed, you’ll gain access to a personalized dashboard that includes your unique WHY.os statement, a summary of your results, and a completed Venn diagram with links to explore your WHY, HOW, and WHAT.

You’ll also receive downloadable PDFs of your findings, along with videos showing how to apply your WHY.os to your business, relationships, and career.

To further understand your results, you will get on a call with one of our coaches for a debrief to dive into your strengths, weaknesses, and strategies for growth.

DISCOVER YOUR WHY.OS

WHY® IN BUSINESS

Create a unified, motivated, and high-performing team that works towards long-term success with purpose and clarity

Team WHY.os

Understand one another WHY to WHY. You will see your team and one another in an entirely new way and respect one another’s gifts. See how each of you operate and how to become a well oiled machine.

  • Communicate effectively with each other
  • Optimize teamwork by leveraging each other’s strengths
  • Solve problems more creatively and efficiently
  • Boost team morale and keep everyone engaged

WHATS INCLUDED

  WHY.os Discovery for Each Team Member
  WHY.os Findings PDFs for Each Team Member
  Team WHY.os Matrix
  Team WHY.os 3-Hour Debrief Call

HOW IT WORKS

When your team purchases the Team WHY.os, each member will take the WHY.os Discovery Assessment. Once completed, your team will receive a personalized dashboard similar to the Personal WHY.os, with individual WHY.os statements, summaries, and Venn diagrams for each team member.

Your team will also get a group debrief with our coaches to review everyone’s strengths and weaknesses, learn how to overcome challenges, and discover ways to work together more effectively

BOOK A CALL

DISCOVER YOUR WHY WITH WHY.OS

Ready to uncover the reasons behind your actions and to know your why? WHY OS is here to help. It's a tool that reveals why you do what you do. Gain insights into your motivations and how you show up in the world. Begin your journey of self-discovery and growth today



Want to begin with your WHY discovery? Start now with a Discovery Call.

WHY.OS DISCOVERY CALL

MEET OUR GLOBAL TEAM

Understanding your WHY offers distinct advantages for personal fulfillment and business success. In life, it guides your personal choices and relationships, enhancing overall well-being. In business, it shapes strategic decisions and company culture, driving sustainable performance and competitive advantage.

ANDREW LAMB

Founder and Owner of 4 Leaf Performance

As the Founder of 4 Leaf Performance, I am committed to empowering businesses to excel and evolve. My vision goes beyond mere growth; it’s about creating a strategic pathway that leads to excellence.

With over two decades of global executive leadership, my success has been built upon three core principles:

  • Innovation and Improvement: Finding and sharing better ways to accomplish goals sets the foundation for success.
  • Evidence-Based Strategies: Utilizing proven techniques, procedures, and structures that consistently yield results.
  • Value Addition: Ensuring that every interaction is meaningful and adds value to those involved.

These principles have fueled my passion and enabled me to deliver the necessary outcomes for both my personal growth and the businesses I’ve had the privilege to lead.

Before founding 4 Leaf Performance, I spent 25 years at HP, holding key senior executive roles in Global and Regional Customer Service & Solution, Quality, and Transformation. My diverse background also includes significant experience in Retail, Airline, and Banking IT industries.

Currently based in Houston, TX, my personal life is as rewarding as my professional journey. With a loving family that includes my wife of 25 years and 2 accomplished adult children, I find joy in golfing, woodworking, and traveling.

By joining forces with 4 Leaf Performance, you are not just choosing a service; you are opting for a partnership built on experience, innovation, and a relentless pursuit of excellence. Let’s grow together, in a way that’s not just better, but the best.

WHY®

Better Way

“I believe that success happens when I find a better way & share it.”

HOW

Right Way


”How I do that is by creating and following systems & processes that lead to predictable results.”

WHAT

Contribute


”Ultimately what I bring is a way to contribute and add value (have an impact on the lives of others).”

Natural Style

ID

“The Id-style leader seeks to stretch boundaries, find opportunities, and take bold action.”


Traits associated with this personality: friendly, high energy, poised, persuasive, open, ambitious, self-promoting, trusting, influential, impatient, indecisive, adventurous, charismatic!

Adapted Style

ID

“The Id-style leader seeks to stretch boundaries, find opportunities, and take bold action.”


Traits associated with this personality: friendly, high energy, poised, persuasive, open, ambitious, self-promoting, trusting, influential, impatient, indecisive, adventurous, charismatic!

EMMA LAMB

Chief Executive Officer and Client Relations Officer

As the Chief Executive Officer and Client Relations Officer, I have a knack for relationship building, organization, and planning! I earned my bachelor’s degree in Healthcare Professions with a minor in Nutrition from Baylor University, but post grad is where I found my love for business!

Being raised in Ireland, Houston, and Singapore has shaped my love for travel, experiencing new cultures, and trying new food! Other than travel, I love to cook, read, go thrifting, DIY something I saw on TikTok, spend time with family and friends, and find my next favorite artist on Spotify!

WHY®

Make Sense

“I believe that success happens when I make sense of the complex and challenging.”

HOW

Mastery

“HOW I do that is by seeking depth, breadth, and details.”

WHAT

Contribute

“Ultimately WHAT I bring is a way to contribute and add value (have an impact on the lives of others).”

Natural Style

DI

“The Di-style leader is pioneering and seeks to stretch boundaries, find opportunities, and focus on results.”


Traits associated with this personality: active, results-oriented, vocal, enthusiastic, and assertive!

Adapted Style

DCI

Efficient, analytical, organized, factual, aware of the consequences of their actions, practical and innovative.

CHECK OUT OUR INTERVIEW WITH THE WHY INSTITUTE

When your WHY is to find a Better Way and Share it with Others, you can’t help yourself.You find a Better Way, you share. You find another Better Way, you share that too!


That’s what drives Andrew Lamb, MBA. He’s constantly looking for Better Ways to do things and share them with others. He founded 4 Leaf Performance with the goal of sharing a Better Way to Scale Individuals, Teams, and Organizations to their full potential. And he’s off to a great start, with Luke Dillon, Des Ryan, and CEO Emma Lamb joining 4 Leaf Performance to bring the WHY.os not only to Houston but to Ireland, England, and South Africa as well!

don't just take our word for it

There is no small, medium, or large business problem that 4 Leaf Performance cannot help you get through.

Their services go above and beyond what you pay for and provide tremendous value to any entrepreneur trying to start, grow, sell, or acquire a business. The constant feedback loop along the way makes a huge difference in my week-to-week problem solving. Thank you again for the value you provide my businesses.

Devan Plantamura / Ordnance & Energetics Consulting LLC

4 Leaf Performance has been a game changer for me on how I see my business.

After meeting with Andrew, I am more confident in my business model and more driven to create the metrics that will move the needle and increase profit. I feel lucky to know 4 Leaf Performance.

Joey Sanchez / Cup of Joey

CLIENT TESTIMONIAL

4 Leaf Performance is truly outstanding.

They've helped us transform our business and given us the tools to get to the next level. We've worked with a number of consultants over the years but none so qualified, personable, and skilled.

Emma Jackson

CLIENT TESTIMONIAL

4 Leaf Performance has been the guidance we sought as a new company.

The coaching methods 4 Leaf Performance implements pushes us to be a better company. We are able to meet our goals with a clear unintimidating plan. Andrew is motivating and kind, and we are grateful to have met him!

Heather Derickson & Rebecca West / Infusion Care Group

4 Leaf Performance is exactly what they stand for.

When I first started, I was so lost and overwhelmed because there is so much that goes into being a business owner. He (Andrew) helped me gain the confidence and structure for my business. 4 Leaf Performance is very helpful with strategy, accountability and overall growth personally and for your business. I am very thankful for everything I have learned and cannot recommend 4 Leaf Performance enough if you feel you’re stuck in your business or life.

Maggie Gaynor,
Owner at Mood All Good


As someone who is in the early stages of launching my business, this is exactly what I needed.

Andrew is a great business coach and mentor who personalizes the coaching to your specific needs and stages of the business.

He has provided great insight and direction and I look forward to continuing working with him.

Kate Barton,
Owner at Kate Barton Design


CLIENT TESTIMONIAL

We started with 4 Leaf Performance in 2021, and since then we have grown our business from 125 students to over 300 students, expanding from 1 school to 2 schools & another in progress! I was also recognized as the 2023 SBA/SCORE Houston District Rural Business Owner of the Year.

This would not have happened without my wonderful team and Andrew coaching us on what we needed to do to improve the business.

Kaye Boehning / Owner at TPMS

CLIENT TESTIMONIAL

Andrew is knowledgeable, professional, witty, and tactical.

What does all that mean? You get someone who is in your corner who can both help you see the angles your missing, help you see that direction, and have a good time doing it.

Listen, you've probably worked with someone who has to tell you how much they know and speaks to you like they think you don't know what you're doing (even if you don't). That's not what you get here. You get professional-to-professional coaching and accountability so you can make moves with your business/organization.

Kyle Shutic / Executive Director at Project Zero Alliance

CLIENT TESTIMONIAL

I have been on the search for a coach for some time now. I felt like some of my past coaches have given me a lot of fluff and no action. Andrew and the team at 4 Leaf Performance are definitely all action and no fluff, which is exactly what I was looking for.

I started working with Andrew and 4 Leaf Performance at the end of the last year (2022). The 1:1 sessions, yearly and quarterly planning, and additional support opportunities; all of these have set me up for my 2023 goal and beyond with a support system behind me that not only believes in the crazy goals I have set up for myself and my business but has allowed me to get clear on exactly what action steps I need to take in order to reach these goals.

I cannot wait to look back on this year once I have worked with Andrew for the entirety of this year and see how I have accomplished more than I could have dreamed. If you are on the fence about 4 Leaf Performance, I encourage you to take the leap and see where this team takes you!

Dr. Morgan Iles / Owner and Truly Chiropractic

READY TO SEE WHAT YOU GET?

Once you've completed the test, your personalized results page will be right at your fingertips, ready whenever you want it.

Explore the characteristics of your WHY, discover strategies to address challenges, gain insights into personal and interpersonal relationships, and identify career paths that resonate.

Your customized dashboard will also include your simplified WHY statement and downloadable PDFs for deeper exploration.

Don't wait – kickstart your WHY discovery with the WHY.os test now to access these invaluable insights and more!

Discover my WHY.OS